7 Comments
User's avatar
Josh Valdez's avatar

I'm confident I've made my dad proud so I'm glad that's off the list.

Philipp Heideker's avatar

You write that PULL also defines the pricing, onboarding, success, etc. that buyers expect. Could you expand on that sometime?

archie's avatar

Regarding

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Choosing your specific attack vector from the infinite possibility space is a monstrously complex task. I have been thinking about this for nearly a year, and I can confidently say I am somewhere between 3 months and 3 decades away from having a satisfying answer. (Please provide any and all resources you suggest I should consume for this!)

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I highly recommend Anthony Pierri and his talks on positioning angles for startups:

- https://www.youtube.com/watch?v=xQmP1LZ5bXs

- https://www.youtube.com/watch?v=oICXfZg68x0

Will G.'s avatar

Love this!! Would love your thoughts on some of my stuff — follow me back, I could DM you?

Mike Vladimer's avatar

100% conversion = “60% of the time it works every time” lol 😂

Liz Clarke's avatar

I think the attack vector a founder should choose should be the one that matches their own demand PULL. That way it creates infinite sustainability in theory. If you love your vector, it seems much easier to create more LTV for your customers and clients. Then the satisfaction from that work gives you more energy to create more value.

Jan Hesse's avatar

i like that idea, because i also think that the number one thing for founders is to persevere and loving what you do would definitely help with that!